One of the most important features that drives traffic to our products is the Pinterest “pin it” button. In fact, we have a pin it button on all of our products pages as well as on all of our content pages. The important thing to realize is that most people don’t have the Pinterest toolbar installed on their computer.So if you don’t have the button ready to go, you could be losing out on a lot of potential pins.The ultimate goal is to make sharing pictures as easy as possible. Therefore, you also want to specify the exact picture that you want pinned when someone clicks on the “Pin It” button along with the name of your product and a keyword rich blurb (See example below which is auto-populated when someone clicks on the pin button).Don’t make people have to think or type!By making it as easy and painless as possible to pin, you will generate traffic organically as other users pin and repin your pictures.

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