Stories about ‘Visual Content Marketing’

As Pinterest tops 40 million users, the online pinboard shows no signs of slowing down. And as more brands and businesses flock to the site as a result of tools Size matters–for your description. Just because you’ve included text on an image doesn’t mean you want to skip the description altogether. And if your description is too long or too short, it might impact how much it’s shared. Stats show that the optimal description length ranges between 200 and 300 characters. Sure, you might have descriptions that fall outside this window–but it’s…

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Remember to think about how the image accompanying your post could show up on a Pinboard or in a Facebook user’s news stream. A strong image shouldn’t be cheesy or distracting, the way that some of the web’s worst ads can clutter web pages. Instead, a strong web visual should compel a viewer to click through and learn how the ideas in your content connect back to the gut reaction from seeing the thumbnail. See full story on curalate.com

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The best place to start is the search box in the tool bar at the top. Here are a few search terms to try: When searching, be sure to check out boards as well as pins. Sometimes, user’s boards can lead you to more options. I found several pins for large organizations like the Salvation Army, the American Red Cross and the ASCPA but, the search also led to some lesser known organizations like Bright Blessings. One of the many great things Bright Blessings does is ing birthday parties to homeless children. See full story on…

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Pinterest promotions are fun to write about — who can argue with a great rhyme like “Pin It to Win It”? — but are they worth the effort? According to social analytics company Pinfluencer, companies like Zap2It are already successfully running promotions on the site. In a webinar about Pinterest promotion strategies, Alex Littlewood, head of customer success at Pinfluencer, offered some helpful tips on how to run a tight promotion that keeps pinners from hitting the back button. Tip #1: Don’t Ask For Too Much Tip #2: Make it Worth…

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